Typically, a spray tan will last 5-7 days. It varies from person to person depending on your everyday activities. If you are a runner or spend a lot of time in the gym sweating it will fade a little faster. Same with swimming. If you stay dry all week long and moisturize religiously you could get a week, maybe even two, with your tan. Moisturizing with an all-natural or organic lotion daily will increase the length of your tan. I do offer all natural hemp lotions, which are great for spray tans.